Aryan Khan New Brand D’YAVOL X Sells Jacket for Rs 2 lakh

Prices of Shah Rukh Khan’s son Aryan’s fashion line leaves the internet divided. Watch our video for more details.

You all know Aryan Khan was arrested in the rugs case by NCB. He was in jail for a long time. His father Shah Rukh Khan spent crores of money on lawyers and made sure his son was released and cleared Aryan’s name. Many people thought that Aryan would now enter films but he has done something very different. Aryan Khan and his partners Leti Blagoeva, and Bunty Singh launched a vodka named D’YAVOL X in December 2022. Now they have launched a luxury streetwear brand. Aryan has launched a luxury streetwear brand called D'YAVOL X. So just like any other brand, D'YAVOL X also sells Shirts and jackets. The brand was launched on 30th April 2023. As soon as the collection was launched, netizens rushed to the official website of D'YAVOL X to get their hands on the products. However, they were shocked to learn the prices of the clothes available on the website.


When the website was launched, it crashed because many people went to buy the products. But the pricing will make your jaw drop. The Shirts were priced Rs 25,000-Rs 47,000. They also had a limited edition jacket with Shah Rukh’s autograph and one jacket cost Rs 2,00,555. There was a white T-shirt with a printed design priced at Rs 24,400 and a hoodie worth Rs 45,500. There were only 30 pieces of the jacket and everything was sold out in a day! People were shocked at the ridiculously priced clothes and Aryaan was heavily trolled on social media. Some said just because your father is so famous does not mean you can demand so much money for basic clothes. Aryan Khan is also all set to make his directorial debut. The young filmmaker will helm a web show titled Stardom. The six-episode series will be set against the backdrop of the film industry and has also been written by Aryan. The show is currently in its pre-production phase and is expected to go on floors later this year. It will be bankrolled by Shah Rukh Khan’s production house Red Chillies Entertainment.

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